The shoemakers children go without shoes.

I've always been on the fence about creating a blog. It feels so 2010. So why am I here today?

I spend my life in advertising and tech positioning pixels and words in front of people to communicate and provoke thought. But usually it's for someone else.

Being the man behind the computer, I've shown that I can pull off some crazy ad activations, but they are always marketing something else.

Time to advertise myself. But to do it in a way where I can just add random throughts without filters rather than being on-brand, telling a unique story, or synergizing.

This blog is organic.

But I'm still a developer, so anything I do has to start with: "Hello World."